Trends are like travelers: constantly moving. For leisure travelers, trends can help you find the next cool thing to explore. For travel professionals, keeping abreast of trends can help you fluidly connect travelers with these trends. Here are five of the hottest trends in travel right now.
The Young Asian Traveler Is On The Rise
Considering capturing the Asian market is a priority among many hoteliers now (and only becoming more so), it’s probably a good idea for those in the travel industry to keep track of which destinations are most appealing to young Asian travelers. France, the U.S., Australia, Italy and Japan as dream destinations for this demographic.
Baby Boomers Aren’t the Only Ones Spending Big
Move over, Baby Boomers. Millennials not only outnumber you, they are also beginning to spend a pretty penny on accommodations. Not only does the younger generation (18-34 years old) represent 31 percent of United States rental travelers, more than half of private accommodation renters in the U.S. are under 35 years of age.
Hotel Prices in Europe Are Soaring
Hotel rates have been astronomical in Europe this summer, led by Spain. Seven of the top eight European summer destinations of UK travelers are located within Spain, and the top summer destination—Albufeira, Portugal—is just to the left of Spain.
Demand for U.S. Hotels Projected to Increase
European hoteliers aren’t the only ones happy these days. The demand for U.S. hotels is expected to increase by 3.6 percent during the rest of 2014. On top of that, there are projected increases in occupancy (up 2.6 percent to 63.8 percent), ADR (up 4.2 percent to $115.02) and revenue per available room or RevPAR (up 6.9 percent to $73.37).
Travelers Are Turning To Gadgets In Favor of Family Time
Family travel is supposed to be about spending time with your family…right? Well, according to a recent survey, travelers are turning to gadgets to intentionally spend less time with their families during long trips.